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Letter Flutter

An interactive installation created for an exhibition at the Eretz Israel Museum, exploring the interactive possibilities of exhalation.

We were commissioned by Muza – the Eretz Israel Museum in Tel Aviv to create an interactive experience for their exhibition – ״Blow! The Power of Exhalation״. We created three typographic experiences using the exhibition logo, which respond to air blown into pink horns. In ‘Revelation’, glittery sand is blown off to reveal the logo. In ‘Expansion’, the logo letters are blown to the sides, and in ‘Levitation’, the float up in response to the blowing. The interaction changes according to the number of participants.

 

By Michal Rinott, Yuval Cohen and Shachar Geiger
Movie by Yoram Ron